Whether you deal with a product or service on a daily basis, as long as you're in the creative industry, Alex Mathers's infographic is a good go-to guide for those temporary 'creative-block' moments we all experience from time to time.
Mather's guide reminds us to remember the simple motivations about why we are doing what we're doing. Since we want to share our creations with the world (basal motivation) , we should begin by thinking of that intention, before we then decide what we should do next.
From identifying the "distinct product", to promoting it and making it relevant to others by providing "value and [building] connections with people", there definitely is some sound advice in this infographic that is worth considering.
Even if you consider yourself creative professional, have a look at the image below and see if there are any pointers which could still prove useful to you:
Click to view enlarged version
Click to view enlarged version
[via Alex Mathers / Red Lemon Club]