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New York-based ad agency Wieden + Kennedy has created something bold called ‘Carol Karoke’ for Heineken this festive season.
Carol Karaoke is an idea that brings the everyday man into a situation where they are presented with the option of singing in front of a live captive audience, broadcasted all over New York City.
If they are bold enough, they take up the challenge and are instantly rewarded with a high, but they can choose to say no and it ends there.
Ever wonder what you would do if you were caught in such a situation?
Watch how other people reacted below:
[via YouTube]
New York-based ad agency Wieden + Kennedy has created something bold called ‘Carol Karoke’ for Heineken this festive season.
Carol Karaoke is an idea that brings the everyday man into a situation where they are presented with the option of singing in front of a live captive audience, broadcasted all over New York City.
If they are bold enough, they take up the challenge and are instantly rewarded with a high, but they can choose to say no and it ends there.
Ever wonder what you would do if you were caught in such a situation?
Watch how other people reacted below:
[via YouTube]