18 August 2014

New Book Tells The Stories Behind 29 Classic Logos, Including Coca-Cola, Penguin





If you are interested in logo design, whether or not you are a designer, chances are that you would want to get Mark Sinclair’s new book, TM: The Untold Stories Behind 29 Classic Logos.



Featuring well-known brand marks like that of Coca-Cola, Penguin and UPS, the book showcases both pictorial and typographic logos.



Other than offering a history of each logo, this beautifully designed coffee table book also provides a brief history of the company attached to it—it makes good use of text and images to tell the unique stories of these famous logos.



The book is set too be released in September 2014—you can make a pre-order for it on Amazon.



View some sample pages from TM below.



























[via Geek Dad]