Brazil-based art directors Antonio Correa and Rodrigo Ribeiro, along with copywriter Rodrigo Strozenberg have come up with a unique and clever design for new business cards for the Denia Salu Tennis Academy, which is based in São Paulo, Brazil.
The creative trio was briefed to catch the attention of tennis players, allowing the tennis academy to have more students.
They created the tennis court business card. The card is handed folded in half and becomes a 3D, paper tennis court when opened. Two different cards were produced: clay and hard court.
The end result is a creative business card that will grab the attention of tennis players and non tennis players alike, working as advertising material for the academy.
[via NOTCOT.org]