26 May 2013

Ad Agency Creates New Fruits To Promote A Juice Blender

[Click here to view the video in this article]







Ogilvy Brazil has thought up some new and exotic fruits that do not even exist to promote the Philips Walita Avance blender.



The advertising agency worked with Clecia Ribeiro, a molecular gastronomist, to create fruits of two different flavors. The results were the new creations of Kiwigerine, Bananaberry, and Pinegrape.



These fruits were presented for sale at a market in Sao Paulo and it was indeed, well received by shoppers.



View the ad below:



































































[via AdAge]