South Africa-based agency Monotono has conducted a typography experiment for Slanted magazine, in which they have asked the public to vote for their favorite font.
These posters were then designed to feature the most popular typefaces as selected by the people.
In addition to Helvetica, which is unsurprisingly the go-to typographic choice of many people, the other popular typefaces are Gotham, Futura and Arial.
Which typeface would you have voted for to be featured in these posters?
Head over here to see more pictures from the project.
[via Creativebloq, Monotono]