[Click here to view the video in this article]
Toymakers LEGO have recently released a new television commercial that wants to inspire young girls to build their dreams.
California-based agency Union Made Creative has created an empowering spot that reminds young girls (and women in general) that independence can only be built by imaginative play.
In the ad the voiceover reads: "I don't always want you to help me, I want to figure it out on my own. Even when it doesn't turn out the way I want, I know it's not wrong. Because you taught me how to think. And how to dream. I'm about to make something that I know will make you proud."
Watch the ad below:
[via Adweek]
Toymakers LEGO have recently released a new television commercial that wants to inspire young girls to build their dreams.
California-based agency Union Made Creative has created an empowering spot that reminds young girls (and women in general) that independence can only be built by imaginative play.
In the ad the voiceover reads: "I don't always want you to help me, I want to figure it out on my own. Even when it doesn't turn out the way I want, I know it's not wrong. Because you taught me how to think. And how to dream. I'm about to make something that I know will make you proud."
Watch the ad below:
[via Adweek]