To celebrate its 140th anniversary, Heineken has opened up its archives and invited people to re-design its old advertisements, so as to make them more suitable for the 21st century.
While it is exciting to see the new versions, the vintage ads themselves are well worth a browse as well.
From quirky retro graphics to sexy pin-up girls, these ads are not only interesting to look at but also shows how the Heineken’s visual language has evolved over the years.
Scroll down for more great vintage ads from the Dutch beer brand:
[via It's Nice That]