[Click here to view the video in this article]
Nike Japan had a project that encourages more running by giving “likes” on Facebook.
Called ‘Run Like Me’, Nike promotes its new Lunar Glide 4 by getting Joseph Tame to run 10 meters for every like on Facebook.
With a pledge from Tame to run a longer journey, he is now powered by the likes of fans and the new shoes designed for comfort and long runs.
While running, Tame had also created some running paths with a GPS art.
The social running garnered more than 40,000 likes, allowing Tame to run a distance of more than 400km within 30 days.
Click to watch the video below:
[via Adverblog]
Nike Japan had a project that encourages more running by giving “likes” on Facebook.
Called ‘Run Like Me’, Nike promotes its new Lunar Glide 4 by getting Joseph Tame to run 10 meters for every like on Facebook.
With a pledge from Tame to run a longer journey, he is now powered by the likes of fans and the new shoes designed for comfort and long runs.
While running, Tame had also created some running paths with a GPS art.
The social running garnered more than 40,000 likes, allowing Tame to run a distance of more than 400km within 30 days.
Click to watch the video below:
[via Adverblog]