Popular crowdfunding site Kickstarter has just released a new redesigned iOS app. According to Fast Co. Design, this is a major design overhaul that seems to have paid off—the new app is both beautiful to look at and intuitively user-friendly.
While the previous app design feels similar to that of Vine or Instagram, the redesigned interface is made to be a unique experience with attractive colors, great use of typography and engaging animations—however, the most impressive element of the new app would have to be how it “almost exclusively” operates on gestures.
After analyzing how the previous version of the app was used, the creative team behind the redesign realized that users already swipe left and right to navigate between projects, although there is no visual cues that this could be done. This led to their decision to render the entire UI swipe-based.
You can read more about the redesigned Kickstarter app here, or download it from the iOS App Store.
[via Fast Co. Design]