Fashion magazine i-D has created a provocative pronunciation guide that will teach you to speak like a true fashionista.
Going from letters ‘A’ to ‘Z’, the guide will show you how to properly pronounce the names of confusing fashion houses like Azzedine Alaïa (AH’ZE’DEEN AH’LAI’AH) and ending with Zegna (ZEN’YA).
Get educated by watching the video below:
[via i-D]