[Click here to view the video in this article]
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The Coalition to Stop Gun Violence has unveiled two hard-hitting ads that reference real shootings, in an attempt to urge viewers to end gun violence.
Created by Saatchi & Saatchi Wellness, the first ad shows a middle-aged man reading about the mass shooting in a movie theater in Aurora, Colorado in 2012, while the second ad shows young people learning about the 2007 Virginia Tech shooting via their smartphones.
Both ads begin with a voiceover that implores viewers to vote for politicians that oppose firearms.
Watch the ads below.
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[via Adweek, videos via stopgunviolence]
The Coalition to Stop Gun Violence has unveiled two hard-hitting ads that reference real shootings, in an attempt to urge viewers to end gun violence.
Created by Saatchi & Saatchi Wellness, the first ad shows a middle-aged man reading about the mass shooting in a movie theater in Aurora, Colorado in 2012, while the second ad shows young people learning about the 2007 Virginia Tech shooting via their smartphones.
Both ads begin with a voiceover that implores viewers to vote for politicians that oppose firearms.
Watch the ads below.
[via Adweek, videos via stopgunviolence]