London-based advertising agency Draftfcb has recently launched an outdoor campaign in Ireland for cookie brand, Oreo.
Called ‘Dublin Twist’, there are a total of 15 ads created. Two of which—Iveagh Gardens and the Bram Stoker Festival—are suggestions from the public.
This campaign is a follow-up from the brand’s Cannes Lions Cyber Grand Prix-winning 'Daily Twist' campaign, which suggests places to visit and is accompanied with an illustration of an Oreo cookie.
According to Draftfcb London’s executive creative director, David Harris, “Through the iconic images of Oreos, this campaign invites people to get together and discover the less well known, more unconventional parts of Dublin.
[via The Drum]