Conceived by DLV BBDO, Milan for World AIDS Day, these seemingly child-like illustrations encourage us to think out of the box.
These posters make an igloo and a rocket look like condoms, with the bear and the alien being analogous to the HIV virus.
Cleverly executed, these posters tell us that condoms are effective in preventing AIDs.
View the other posters below.
[via I Believe In Advertising]