After observing the various in-house written chalkboard menus in the restaurants that she visited, graphic designer Lauren Hom decided that she could probably give them a hand, literally, in making them look better.
Hom told Grubstreet, “I noticed that it's common for a restaurant to have a menu board that's written by, like, a hung-over hostess... And it's totally not a diss on anyone's handwriting, but I thought, I could do that and make it look kick-ass!”
In her creative project ‘Will Letter For Lunch’, the freelance illustrator gives the chalkboard menu signs in restaurants and cafés a pretty, typographic makeover—by hand-lettering the daily specials for free.
In exchange for her work, all Hom asks for is a taste of the dish that she wrote about on the menu board. She has no plans to charge a fee for her work as she feels that it would take away the fun of the project.
To date, she has worked on hand-lettering the menus of six different restaurants and cafés, and she hopes to work with a sushi restaurant one day.
Check out Hom’s work below, or visit her website for more details on her project.
[via Food Beast, images via Will Letter For Lunch]