Clocking in at 25 hours, this ad bags the title for “The Longest Ad In The World”.
While we won’t spoil the ad for you, an impactful message comes up when you pause or stop the video, which does away with the ‘fast forward’ and ‘rewind’ options. You also get to see a different part of the 25-hour-long cycle each time you start the ad.
Find out what’s the video about below:
[via Adweek, images via Derecho a Morir Dignamente]