Stella Artois, first used in 1366
The logo is probably the most recognizable branding element of a company, which is why some of the oldest companies in the world today have been using more or less the same logo designs for decades, and in some cases, well over a century.
Website 24/7 Wall St has identified the ten oldest corporate logos that are still in use today, based on a review of the world’s oldest companies. To make the list, a logo could not have been “meaningfully changed” over the years.
Topping the list is the logo of Belgium beer brand, Stella Artois—it has been used for more than 600 years, since 1366.
Read the entire feature here to find out more about these logos that have lasted for such a long time.
Bass Ale, first used in 1876
Levi Strauss & Co., first used in 1886
Prudential, first used in 1896
Johnson & Johnson, first used in 1887
[via 24/7 Wall St]