A Tumblr blog titled ‘Your Selfie Idea Is Not Original’ has gained fast notoriety on the Internet in the past couple of days.
This Tumblr blog captures screencaps from all the brands who have ever decided to involve consumers taking a selfie in order to build online brand engagement.
Advertisers, take heed. If your best idea for an online ad campaign involves consumers having to take a selfie doing something and posting it to your site or social media page, it is probably not working.
View some of the posts from this site below and view the rest here. You can even submit your own selfie campaigns or others you have come across.
[via Your Selfie Idea Is Not Original]