Instagram has just rolled out a set of new tools to help brands better understand their content performance and improve their audience engagement on the photo-sharing app.
Announced yesterday, the tools provide useful information to brands through three aspects—account insights, ad insights and ad staging.
Other than knowing the engagement, reach and impressions garnered by their Instagram posts, brands can also “preview, save and collaborate” on campaigns using the new suite of tools.
Find out more here.
[via Instagram]