US designer Shane Griffin has teamed up with Andre Beato and Matt Bridge from Nike to create a series of typographic signage that aims to give more meaning to its “We Own The Night” 10K Woman's Run.
These neon typographic signage carries slogans such as “Your Pace Or Mine”, “Kiss My Race” and Nike's classic tagline “Just Do It”.
Taking center stage as the night falls, these structures came vividly to life, illuminating the after party event.
View more photos of the event here and check out more of the designer's work on his website.
[via Behance]