[Click here to view the video in this article]
As part of an ad campaign to promote the upcoming neo-noir thriller crime film ‘Dead Man Down’, New York City-based marketing agency Thinkmodo decided to test people and see what they would do if they come across a murder in progress.
By installing a hidden camera inside a NYC elevator, the agency recorded the reactions of unsuspecting victims as they encountered a man strangling another man with an extension cord.
Most of them reacted by running away, while others chose to step in and help—there was even one guy who just stood there to take pictures.
The agency then poses the question: ‘What would YOU do?”
Click to watch the video below:
[via Geekologie]
As part of an ad campaign to promote the upcoming neo-noir thriller crime film ‘Dead Man Down’, New York City-based marketing agency Thinkmodo decided to test people and see what they would do if they come across a murder in progress.
By installing a hidden camera inside a NYC elevator, the agency recorded the reactions of unsuspecting victims as they encountered a man strangling another man with an extension cord.
Most of them reacted by running away, while others chose to step in and help—there was even one guy who just stood there to take pictures.
The agency then poses the question: ‘What would YOU do?”
Click to watch the video below:
[via Geekologie]