Looks like Mark Zuckerberg and Facebook are taking the fight to Twitter by working on incorporating the hashtag—one of Twitter’s most iconic symbols—into its services.
According to the Wall Street Journal, Facebook has plans add the hashtag into its services—allowing users to click on the symbol and index all posts about a similar topic or event—similar to what Twitter has.
Instagram, which was acquired by Facebook last year, already uses the hashtag to allow users to sort photos—so it comes with no surprise that Facebook would want to follow suit.
“Facebook’s work on a hashtag is a sign of the heightening battle between Facebook and Twitter, as both compete for mobile users and fight for advertising dollars,” wrote the WSJ. “For years, Twitter and Facebook seemed to occupy different poles of the social-media spectrum.”
“While Facebook was the home of close friends and family, Twitter was the real-time broadcasting device for the rest of the world.”
Facebook has not announced when this new feature would be released.
Would you like to see hashtags on Facebook?
[via Wall Street Journal, image via Mashable]