13 September 2013

Hamster ‘Steers’ A 15-Ton Truck In New Volvo Ad

[Click here to view the video in this article]







As a follow-up to its previous video featuring its president Claes Nilsson performing a stunt, Volvo released another video as part of the marketing campaign for its FMX trucks.



To demonstrate the steering system’s incredible functionality, they brought in a hamster to ‘steer’ one of their 15-ton trucks up a dangerous quarry road.



The hamster was placed in a running wheel fixed on the steering wheel, effectively ‘steering’ the truck as it ran. The driver directed the hamster with a carrot.



Click to watch the video below:



























[via Co. Create and Volvo Trucks]