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To celebrate Father’s Day, Dove has created a touching new ad campaign that acknowledges “the caring moments of fatherhood that often go overlooked”.
According the ad’s description, three-quarters of fathers feel that that they are “responsible for their child’s emotional well-being”, however their roles aren’t properly reflected in the media such as televisions or movies. In fact, only “20% of dads” see their roles accurately portrayed.
Titled ‘Call For Dads’, the ad shows genuine and touching moments of fathers spending time and bonding with their children.
Giving fathers the recognition that they truly deserve, Dove’s latest ad pays a touching tribute to fathers and their vital roles as caregivers.
Watch the heartwarming ad below:
[via YouTube]
To celebrate Father’s Day, Dove has created a touching new ad campaign that acknowledges “the caring moments of fatherhood that often go overlooked”.
According the ad’s description, three-quarters of fathers feel that that they are “responsible for their child’s emotional well-being”, however their roles aren’t properly reflected in the media such as televisions or movies. In fact, only “20% of dads” see their roles accurately portrayed.
Titled ‘Call For Dads’, the ad shows genuine and touching moments of fathers spending time and bonding with their children.
Giving fathers the recognition that they truly deserve, Dove’s latest ad pays a touching tribute to fathers and their vital roles as caregivers.
Watch the heartwarming ad below:
[via YouTube]