A local newspaper in Shizuoka has teamed up with fruit producer Mikabi Mikan in creating a print ad made of oranges.
In Japan, where the Mikan orange is everyone’s favorite, is the only item used in their advertisement.
The idea of mikans being found everywhere was used to associate the newspaper, hence the interesting concept.
These mikans were meticulously peeled and dissected, using everything from the skin to its pulp and juice to recreate the front page.
[via Spoon & Tamago]