Click to view entire image
To attract big attention for the tiny toy blocks brand Nanoblock, US-based ad agency Team Detroit took the micro-sized building blocks to the streets.
Pixelated-looking detailed sculptures of animals—such as a panda, dogs and lions—were created using the toy bricks, with each standing at an average height of four-inches tall.
Paired with signs that tout the animal sculptures as ‘The Biggest Little Toy On The Block’ and other additional details, the cute little creations drew in passers-by and got them to go up-close to find out what the tiny figurines were—successfully garnering the attention it desired.
Click to view entire image
Click to view entire image
[via Ads of the World]