Parallax Scrolling – A modern web design trend which if employed in the right manner can certainly maximize the popularity of your site, ultimately, driving a lot of conversion. However, if it is overused, then it can seriously do a lot of damage.
Ever since the emergence of new HTML and CSS version (HTML 5 & CSS3), the web design domain has experienced a significant shift in how it used to influence user experience. Eccentric developers have left no possible methods untested to unlock the true potential of these leading-edge tools. Hence, we now see more advanced, creative and finely-detailed effects (trends) in recent web portals.
One of the mainstream web design trend of 2013 is parallax scrolling effect. It is a method that features layered images with each assigned with different speeds and prospects creating mesmerizing 3D effects. In simple words, a parallax scrolling website features a background image that moves at a slower speed than the foreground image thereby adding 3D depth cleverly in the website.
Parallax scrolling effect is a pretty neat and ultra-creative trend that is ideal for a website that has an interesting story to tell to its precious audience. So, if you want to create a storytelling website using parallax scrolling effect, then you may want to take a look some eye-popping samples of parallax scrolling websites to stir your inspiration.
Sweez
The website of a deliciously French sweets store.
5emegauche
Unfold
Unfold, a digital agency operating from Oslo, uses many different elements to present a stunningly-creative website. It uses infinite scrolling effect together with the parallax effect on a single page theme thereby giving us an awesome example of how different elements can be mixed to create astound effects.
Aiia
Aiia present two different scrolling (vertical and horizontal) effects that you’ll rarely found in parallax websites. Still, it is a pretty cool inspiration for designers who don’t hesitate to multiple effects – though sparingly.
Mad Well
A creative digital agency based in New York, Mad Well presents their portfolio in a striking manner using various parallax scrolling effect thus giving more depth to their presentation.
TokioLab
Normally designers use images in their parallax effects for 3d illusion, but TokioLab broke that stereotype approach by putting in the forefront of their parallax portfolio, which is fairly compelling.
Life Of Pi
Life of Pi is the official website for the movie of the same name. The web used the parallax effects to engage the audience while telling the majestic journey of Pi.
Spotify
Spotify offers a digital music streaming portal containing hundreds of thousands of songs from oldest to latest collection. Scroll down on their web portal to explore their services presented in an attractive way.
Q Music Titanic
It is a pretty interesting site that uses amazing parallax effects to tell the facts and figures about the legendary cruise Titanic.
Hot Dot
Just scroll side ways to check out the services and portfolio of the web design agency Hot Dot.
So, have you to stumble upon any website that uses parallax effect in a genuinely-brilliant manner? If so, then feel free to share with us in the comments section below.