[Click here to view the video in this article]
London agency Man+Hatchet has come up with a creative way to get us to love our body with a stop motion film that features 100 naked people.
Shot over five days, this ad was made for Withings, a company that makes digital health products like blood pressure monitors.
The video features Sam, a man who hates his body. However, after he started “listening” to it, he realized that his body needed exercise and began to love his body after seeing improvements in his physique.
Unlike most ads that tackle the subject of fitness, this spot tells us that it is up to us to see that our bodies are beautiful before we try to make any improvements to it.
[via Adweek]
London agency Man+Hatchet has come up with a creative way to get us to love our body with a stop motion film that features 100 naked people.
Shot over five days, this ad was made for Withings, a company that makes digital health products like blood pressure monitors.
The video features Sam, a man who hates his body. However, after he started “listening” to it, he realized that his body needed exercise and began to love his body after seeing improvements in his physique.
Unlike most ads that tackle the subject of fitness, this spot tells us that it is up to us to see that our bodies are beautiful before we try to make any improvements to it.
[via Adweek]