The creative minds at Realist Branding have given us the solution to choosing that perfect wine for the festive season.
Many forget the name of the wine they would like to purchase, so the company has come up with an fuss-free way to choose wines from the Easy Choice Winery.
Instead of designing a traditional wine label, the company has come up with a bold font to highlight the most memorable trait of each wine—examples include “the one with the berries” and “the one out of stock”.
These cheeky labels mimic the way people refer to their favorite wines, and also make it so much easier and faster to pick out one that complements our Christmas dinner.
Scroll down to view more of this unconventional creative project below.
[via Realist Branding]