If you’ve ever wondered how some photos on Instagram rack up hundreds or even thousands of likes, you might want to read on.
According to image analytics firm Curalate, photos that include contrasting textures had 79% more likes than smoother images, and dominantly blue photos fared 24% better than photos with a lot of red.
This information will prove useful for brands in helping them to figure out what people click on and what they will buy, as they seek to engage with their customers on Instagram.
Check out these tips on saturation, lightness, and color, and never take a bad Instagram picture again.
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[via Digital Arts]