12 December 2013

Sandwich Chain Arby’s Redesigned Its Logo For A More Contemporary Look





Last year, Arby’s came up with a new logo, but many people thought that it was badly designed.



This year, the sandwich chain has come up with a newer and flatter logo, with other visual improvements as well.



The hat in new logo has more open counters, and is now more squarish, making it easy to use as a social media avatar. Having a square logo also means that no space would be wasted as well.



Each letter in the new logo alludes to the previous logo Arby’s had before 2012, with the apostrophe resembling the classic logo as well.



Check out the differences between the classic Arby’s logo and the redesigned one, as well as a close-up of the new logo below.











[via Under Consideration]