17 February 2015

IKEA Creates A Special Emoticon Dictionary For Its Products

[Click here to view the video in this article]

IKEA has created a dictionary of emoticons specially for its products, making the Swedish furniture brand the first major company to propose such a thing.

In a funny announcement, IKEA explained that it came up with the emoticons to prevent misunderstandings in the household.

The icons include those of its shelves, storefront and its meatballs.

More a quirky novelty than a serious form of communication, it nevertheless paves the way for other brands to introduce their own emoticons.

Check out an introductory video below, and download the emoticons for iOS and Android. What do you think of IKEA’s fun project?

[via PSFK, video via IKEA Nederland, images via App Store]