[Click here to view the video in this article]
For Unilever’s Lux soap, J. Walter Thompson Mumbai and J. Walter Thompson Singapore created a new film titled ‘Perfume Portaits’, featuring visually impaired photographer Bhavesh Patel.
In the campaign film, Patel photographs Indian superstar Katrina Kaif, amazingly capturing her at her most beautiful, even though he is unable to see the images he is capturing.
According to Patel, “With every photograph I took, her fragrance formed a vision in my mind.”
This powerful film demonstrates that beauty invokes the senses, even inspiring the olfactory.
Launched barely a month ago, this film has already reached close to 4 million views on YouTube.
To see Patel’s stunning images of Katrina Kaif, click here.
Watch the spot below:
[via Digital Market Asia]
For Unilever’s Lux soap, J. Walter Thompson Mumbai and J. Walter Thompson Singapore created a new film titled ‘Perfume Portaits’, featuring visually impaired photographer Bhavesh Patel.
In the campaign film, Patel photographs Indian superstar Katrina Kaif, amazingly capturing her at her most beautiful, even though he is unable to see the images he is capturing.
According to Patel, “With every photograph I took, her fragrance formed a vision in my mind.”
This powerful film demonstrates that beauty invokes the senses, even inspiring the olfactory.
Launched barely a month ago, this film has already reached close to 4 million views on YouTube.
To see Patel’s stunning images of Katrina Kaif, click here.
Watch the spot below:
[via Digital Market Asia]