29 January 2013

LEGO Creates 55 Puzzles, References Children’s Stories, Movies

To celebrate its 55th anniversary, LEGO—in collaboration with Montreal-based creative agency Brad—launched a poster campaign that tests its viewers’ imagination.

In the series, 55 puzzles (referencing the brand’s 55th year) would be made using digital LEGO bricks and posted on Tumblr.

The 55 Posters make reference to children’s stories, songs and films—such as The Three Little Pigs, Snow White, The Tortoise and the Hare, Stairway to Heaven, and King Kong—but be presented as visual riddles that keep you guessing.

Can you get all 55 of them right?

[via 55 Years Of The Brick]