The advertising agency DDB Tribal (Germany) has come up with a creative way to advertise for IKEA’s assembly service.
In a series of posters which features Escher-like ‘impossible’ furniture, IKEA acknowledges that furniture can be difficult ot even ‘impossible’ to assemble.
By empathizing with its customers, this advertising campaign is both creative and effective.
Scroll down to see these cleverly designed posters.
[via I Believe In Advertising]