28 May 2014

Disneyland Paris Builds An 'Imagination Castle' Based On Kids' Dream Castles

[Click here to view the video in this article]

As part of a promotional effort for Disneyland Paris, the minds behind Disney France and French advertising agency BETC Paris have built an “Imagination Castle”, which is inspired by the dream castles of 16 creative children.

Taking drawings of 16 childrens’ submitted dream castles entries, Disney engaged a professional team of architects, web designers and construction workers to make this a reality.

The result is a 10-meter high castle of childrens’ drawings brought to life. For ten days, the “Imagination Castle,” was on display in the Jardin des Tuileries in Paris.

The other 1,300 kids’ drawings that were not used for this project were used to cover the walls of the Concorde metro station instead.

Watch how they built this castle below:

[via POPSOP]