Belgrade-based Serbian designers Njegos Lakic Tajsic and Tamara Mihajlovic have created a concept packaging design for a fictional honey brand named “BEEloved”.
With a jar inspired by the facets of the diamond, each striking jar contains a pyramid-shaped slab of honeycomb and is designed to stand out on the product shelf.
This beautiful container is accompanied by a stylized bee logo that is also inspired by the lines of a diamond—it is paired with dynamic typography for an unusual visual identity.
Scroll down for more images of this unconventional honey packaging design.
[via Creative Bloq]