31 March 2015

Neil Patrick Harris Humorously Promotes Heineken Light’s Money Back Guarantee

[Click here to view the video in this article]

To promote Heineken Light’s Money Back Guarantee scheme, actor Neil Patrick Harris starred in two amusing ads saying that “someone, not (him)” will refund you if you aren’t satisfied with the beer.

Heineken Light has walked away with the ‘Best Tasting Light Beer’ title in the World Beer Championships for the second year running.

The beer brand wrote: “We’re so confident in Heineken Light’s award-winning flavor, we’re guaranteeing it’s the Best Light Beer you’ve ever tasted. Try a 6-pack and if you don’t agree, just let us know and we’ll give you your money back.”

Vice president of Heineken US, Ralph Rijks, also spoke to Adweek about roping in Harris for the spots, produced by Wieden + Kennedy New York.

Rijks said, “He’s constantly pushing his own comfort zone. Heineken’s brand ethos is living a legendary life, and we believe that Neil has been doing just that with his various projects. We’re looking forward to everything that he has going for him this year.”

Check out the ads below:

[via Adweek, images via Heineken US]