9 March 2015

Powerful Ad Reminds You To Look Out For Cancer Signs Before It’s Too Late

[Click here to view the video in this article]







Last week, we brought you this funny ad encouraging men to get checked for colon cancer.



Today, we bring you Cancer Research UK’s sobering spot aimed at reminding viewers to be vigilant about spotting signs of cancer.



Created by AMV BBDO UK, the quietly powerful ad shows a lump of concrete in the middle of the pavement steadily becoming bigger, as oblivious pedestrians walk around it.



Watch the ad below.













































[via Ads of the World, video via adsoftheworld]