11 April 2015

If There Was Such A Thing As 'PMS Ice Cream'...





What hasn’t been invented yet but should totally be a real thing? PMS Ice Cream. What else?



Texas-based designer Parker Jones conceptualized PMS Ice Cream to capture a woman’s feelings during her period.



Understanding that a woman on her cycle may have intense cravings for ice cream, she designed this concept—from its name, to flavors, down to its packaging—to try to reach a female audience.



With three fancy flavors, the ‘I Think I’m Dying’ strawberry, ‘Don’t Come Near Me’ rocky road, and ‘I Need Some More’ mint chocolate chips, Jones makes this product look so awesomely real and desirable.



























[via Lost At E Minor]