If you are easily offended by images of the male anatomy, you may wish to click away.
Hilariously-named Norwegian brand Comfyballs has shot probably the most provocative ad in the history of men’s underwear advertising.
The 40-second spot features artful, aesthetic close-ups of a pair of testicles swinging in slow motion.
With a moniker deemed too vulgar for America—due to the inclusion of the word “balls”—the company created the ad to show that male private parts can be dignified, not crass.
It proved too hot for YouTube to handle however—the ad was promptly removed by the video-sharing website for containing nudity.
Comfyballs also created a website where visitors can vote on whether they think its name is offensive or not.
Watch the ad below or check it out here. What do you think—is it the most daring men’s underwear ad ever?
[via Little Black Book, video via Fantefilm]