30 June 2013

In Spain, Nike Sets Up Laser Soccer Fields Upon Your Request

[Click here to view the video in this article]

Sporting giant Nike has created soccer fields marked by laser beams in the streets of Spain.

As part of Nike’s ongoing #MiPista campaign in Madrid, they have designed a special van and crane to project a laser soccer field onto the streets of Madrid after sundown. Each field is large enough to run a small 5 by 5 game.

Anybody can request a field using their smartphones. The laser playing fields are available in one of six different neighborhoods around the local area.

Soccer is the most popular sport in the world, and Nike Football is bringing the game to the streets of Spain with this novel idea, allowing players to kick off a game in the middle of the city.

Watch a demonstration below:

[via HiConsumption]