As the world gets ready to celebrate Christmas, Greenpeace has collaborated with creative agency BBH LA in a project to help Santa Claus sell his home.
Called the ‘Santa Relocation Project’, it is actually part of Greenpeace’s ‘Save the Arctic’ campaign—where the goal is to raise awareness about the melting Arctic ice and global warming.
To get their message across, Greenpeace posted notices on Craigslist, Facebook and Twitter—advertising the sale of the ‘North Pole Estate’.
However, interested parties were warned to buy the estate at their own risk—because unless global warming is slowed, they might not be able to enjoy it for long.
Are you interested in buying Santa’s home?
[via Save The Arctic]