Pizza boxes turned into notebooks
After redesigning its logo last year, pizza chain Domino’s found itself with a lot of outdated merchandise that featured the old logo.
Instead of discarding them, Domino’s decided to give them a second life in an online program called ‘Second Hand Logo’.
With the help of ad agency CP+B, they commissioned 10 artists to create new items using the outdated merchandise.
From pizza boxes, old signages and shirts, the artists turned these unwanted products into scarves, bowls, notebooks and other bespoke products.
To find out more about this upcycle project, please click here.
Old shirts turned into scarves
Bowl made from old Domino’s tissue paper
Quilt made from old aprons
[via Second Hand Logo]
After redesigning its logo last year, pizza chain Domino’s found itself with a lot of outdated merchandise that featured the old logo.
Instead of discarding them, Domino’s decided to give them a second life in an online program called ‘Second Hand Logo’.
With the help of ad agency CP+B, they commissioned 10 artists to create new items using the outdated merchandise.
From pizza boxes, old signages and shirts, the artists turned these unwanted products into scarves, bowls, notebooks and other bespoke products.
To find out more about this upcycle project, please click here.
Old shirts turned into scarves
Bowl made from old Domino’s tissue paper
Quilt made from old aprons
[via Second Hand Logo]