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It’s understood that housewives do not like their dinnerware broken.
To demonstrate and promote Corelle’s chip-resistant dinnerware, China-based ad agency Grey placed the unprotected plates in a vending machine.
People could purchase plates in the typical way they would purchase snacks from a vending machine.
But when the plates dropped to the bottom to be collected, they came out without a scratch—selling the strength of the brand’s dinnerware.













[via YouTube]

It’s understood that housewives do not like their dinnerware broken.
To demonstrate and promote Corelle’s chip-resistant dinnerware, China-based ad agency Grey placed the unprotected plates in a vending machine.
People could purchase plates in the typical way they would purchase snacks from a vending machine.
But when the plates dropped to the bottom to be collected, they came out without a scratch—selling the strength of the brand’s dinnerware.













[via YouTube]