4 July 2013

Ads For UNICEF Remind You That Quality Education Can Help Change Destinies





Advertising agency Prolam Y&R, Santiago, Chile, has created some controversial new ads for UNICEF.



The work is titled ‘UNICEF: Slut, Drunk, Dealer’, and it features a class portrait-style photograph of children in the streets, with the kind of influence that they may be exposed to.



The tagline reads, “A child who learns is a teacher who teaches.”



This work recently won two Gold Press Lions at the Cannes Lion Festival 2013 for Product & Service Public Awareness Messages, and Craft Photography.











[via Design You Trust]