[Click here to view the video in this article]
The latest IKEA spot in the UK and Ireland makes a forest look like an enchanted fairyland using the furniture giant’s lamps.
Part of the company’s latest campaign, called “The Wonderful Everyday”, the lamps use LEDs, and serve to promote IKEA’s stance on sustainability—all of the corporation’s lightbulbs will use this energy efficient technology by 2016.
Developed by Mother London, this campaign shows that sustainable practices allow us to celebrate the beauty of the natural environment.
Watch this mesmerizing spot below.
[via The Inspiration Room]
The latest IKEA spot in the UK and Ireland makes a forest look like an enchanted fairyland using the furniture giant’s lamps.
Part of the company’s latest campaign, called “The Wonderful Everyday”, the lamps use LEDs, and serve to promote IKEA’s stance on sustainability—all of the corporation’s lightbulbs will use this energy efficient technology by 2016.
Developed by Mother London, this campaign shows that sustainable practices allow us to celebrate the beauty of the natural environment.
Watch this mesmerizing spot below.
[via The Inspiration Room]