[Click here to view the video in this article]
The L&P soft drink company in New Zealand has come up with a way to generate some summer fun.
These “Hold On To Summer” billboards contain “hidden” flip-flops and towels that can be removed and used by passers-by.
This clever idea not only offers people some summer essentials, and also helps the brand create publicity for its beverages.
Watch this ingenious idea at work below.
[via Adweek]
The L&P soft drink company in New Zealand has come up with a way to generate some summer fun.
These “Hold On To Summer” billboards contain “hidden” flip-flops and towels that can be removed and used by passers-by.
This clever idea not only offers people some summer essentials, and also helps the brand create publicity for its beverages.
Watch this ingenious idea at work below.
[via Adweek]