Instagram has released a new intellectual property policy that allows the company to sell users’ photographs without paying or notifying them.
The new policy, which only kicks in on 16 January 2013, comes three months after Facebook completed its acquistion of the popular photo-sharing app.
According to its new Terms Of Use, it states:
“Some or all of the Service may be supported by advertising revenue. To help us deliver interesting paid or sponsored content or promotions, you agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you.”
Instagram users can choose to opt out of this new policy by deleting their accounts before the deadline—however, users who continue to upload photos after 16 January, and subsequently delete their accounts, will be granting the company the “irrevocable right to sell those images in perpetuity”, according to CNet.
Will you still be using Instagram after 16 January 2013?
[via CNet and Instagram]