[Click here to view the video in this article]
Hair product company Schwarzkopf has collaborated with the agency BBDO Proximity, Dusseldorf to create this incredibly sweet ad.
Filled with declarations of love—and lingering shots of the lady’s hair—this short video is told like a story, and ends with an endearing surprise.
“We wanted to add some depth, so we came up with the idea of a love declaration, a story told from his [point of view] presenting the woman he loves to the world in a very intimate, true, and loving way," stated Susanne Keyzers, BBDO Proximity’s spokesperson.
It looks like the agency has succeeded—who knew a commercial for hair products could be so touching?
Watch the commercial below.
[via Fast Co Create]
Hair product company Schwarzkopf has collaborated with the agency BBDO Proximity, Dusseldorf to create this incredibly sweet ad.
Filled with declarations of love—and lingering shots of the lady’s hair—this short video is told like a story, and ends with an endearing surprise.
“We wanted to add some depth, so we came up with the idea of a love declaration, a story told from his [point of view] presenting the woman he loves to the world in a very intimate, true, and loving way," stated Susanne Keyzers, BBDO Proximity’s spokesperson.
It looks like the agency has succeeded—who knew a commercial for hair products could be so touching?
Watch the commercial below.
[via Fast Co Create]